David Bowie fans – listen up. An immersive audio, video and photography pop up store celebrating the artist’s music has opened up in London – and no true fan will want to miss out!
Launched to coincide with the 75th anniversary of the artist’s birth, Bowie75 has taken up residence at 10 Heddon Street – a venue which held great significance for the late singer. It was here that the iconic star shot the cover for The Rise And Fall of Ziggy Stardust And The Spiders From Mars album.
“From music to fashion to art, explore the influence of one of the world’s greatest artists and creative pioneers” said a press release announcing the new store.
“Step inside to enjoy a first look into immersive audio, video and photography experiences featuring David Bowie and his artistry.”
Described as ‘part exhibition’ and ‘part shop,’ the pop up showcases a selection of previously unseen footage, limited edition clothing and top class collectables with a range of fun interactive elements to give fans an immersive experience.
A screening room at the store shows a selection of footage of the artist, including behind the scenes footage from the artist’s Golden Years video.
A replica of the telephone box from the back cover of the Ziggy Stardust, meanwhile, offers Bowie fans a chance to hear the artist’s voice with snippets of his old interviews.
Elsewhere, an interactive mirror gives visitors the opportunity to see themselves in some of Bowie’s most adventurous outfits.
The store is also promising fans of the singer “exclusive retail drops and Bowie centric programming” during the venue’s limited opening.
‘I think the thing is that you can come here and buy things, but you can also come here and just have a great time, and I think that’s what’s really important” said the co-curator of the V&A’s David Bowie Is exhibition, Victoria Broackes. The self confessed Bowie fan is clearly thrilled by the pop up store’s location, too, saying: “I’m sure it’ll be a gathering space, as the street has been for many years for people who want to think about Bowie.”
Bowie passed away at the age of sixty nine in 2016, leaving behind one of the music world’s most impressive bodies of recorded music. The artist’s fifty plus year career includes a long string of major hits including Ashes to Ashes, Rebel Rebel and Let’s Dance.
Bowie75 is at 10 Heddon Street from the 25th of October 2021 until late January 2022. More information about the pop up can be found here.
For information on other great exhibitions in London, please click here.
